Image Source: YouTube | T-Series
The cinematic roar of Pushpa Raj just found its digital thunder. The newly released lyrical song, “Kissik,” from Pushpa 2: The Rule has officially shattered records, becoming the “Highest Viewed South Indian Lyrical Song in 24 Hours” in history. The track has soared past the milestone with a staggering 25 Million+ views since its launch.
This victory is monumental, as the song successfully beat previous benchmarks set by giants like Leo and RRR. The record confirms that Allu Arjun’s appeal is currently unstoppable, and fuels the biggest question in the industry: how will this success translate into the final box office numbers?
The Unbeatable Record: A New Benchmark for South Cinema
The Specifics: 25 Million+ in Just One Day
The Pushpa 2: The Rule team confirmed the record just moments ago. By crossing the 25 Million-plus mark, the song has secured the top spot for lyrical videos in its primary language, proving the intense, immediate demand for content from the sequel. This record reaffirms the incredible mass connection the franchise holds.
The Comparison: Outdoing the Titans
To truly appreciate the scope of this achievement, one must look at the competition. The record was previously held by massive pan-Indian hits, but “Kissik” not only competed with these behemoths but outright defeated them, signaling a new height for Pushpa 2 streaming dominance 2025.
The Visuals: Allu Arjun and Sreeleela’s Electric Chemistry
The Hook Step Takes Over
The primary engine driving this explosion in views is the dance chemistry between Allu Arjun and his stunning co-star, Sreeleela. The lyrical video features dynamic, behind-the-scenes glimpses of their choreography, highlighting a specific, catchy “Hook Step” that has already been isolated by fans and exploded across Instagram Reels and YouTube Shorts.
Beyond the Dance: The Sreeleela Factor
The pairing of Allu Arjun and Sreeleela is a fresh and magnetic visual draw. Their effortless energy and synchronized moves, even in the BTS footage, create a visual spectacle, ensuring the track is not just an auditory experience but a visual tease, compelling fans to anticipate the full song video.
The Item Song Economy: Hype Value Generated
Massive Hype Value Generated
The success of a pre-release song in the digital age goes beyond simple music rights; it’s an entire “Item Song Economy.” A track generating 25 million views in 24 hours creates massive hype value for the film itself. It confirms audience readiness, fuels distribution deals, and secures a massive opening, all before the main trailer even drops.
Comparison with “Oo Antava”
This is not the first time the franchise has broken the internet with a song. Pushpa: The Rise gave the world the viral, record-breaking phenomenon “Oo Antava.” The success of “Kissik” proves that the music, helmed by Devi Sri Prasad (DSP), remains a core pillar of the franchise’s global appeal.
Conclusion: The Digital Reign of Pushpa Raj
The Pushpa 2: The Rule team, led by director Sukumar and composer DSP, has delivered another undisputed chartbuster. The Pushpa 2 ‘Kissik’ song has achieved an all-time South record, ensuring that Allu Arjun’s roar continues, unmatched and unstoppable, across all digital platforms.
Have you learned the hook step yet? Stream “Kissik” now!
FAQs
Q: What is the official view count record set by “Kissik”?
A: “Kissik” set the record for the Highest Viewed South Indian Lyrical Song in 24 Hours, crossing 25 Million+ views.
Q: Who stars opposite Allu Arjun in the “Kissik” song?
A: The lyrical song features Allu Arjun and actress Sreeleela, whose chemistry is driving the viral views.
Q: Who composed the music for “Kissik”?
A: The music director for “Kissik” is Devi Sri Prasad (DSP).
Q: When is Pushpa 2: The Rule releasing?
A: The theatrical release date for Pushpa 2: The Rule was December 5, 2024.
Q: Who are the main cast members, including the villain?
A: The main cast includes Allu Arjun (Pushpa Raj), Rashmika Mandanna (Srivalli), and Fahadh Faasil (Bhanwar Singh Shekhawat) as the antagonist. The film is directed by Sukumar.
